Monday, May 23rd, 2022

April 2014 – What is Retargeting, How Much Does it Cost (Not Much) and Why You Should Be Doing it

Dave will discuss the benefits of creating retargeting campaigns to put your company top of mind for the 98% of the visitors to your site who do not fill out lead forms or call.  Find out how this low cost form of advertising can bring in more leads and reinforce your brand when you are pursuing opportunities in the marketplace. We will also show you were to get the specs and contractors for creating banners, which sizes to use, how to set up a text add campaign and how to set a display frequency and budget on AdWords.

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